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Scoville was built around one simple belief: hot chicken should bring serious flavor, not just heat. Fresh chicken. Bold seasoning. Your choice of heat. No shortcuts.
Scoville began with a passion for bold, fiery flavor. What started as one chef’s vision has grown into a restaurant brand built around unforgettable food, strong operators, and a much bigger future.
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From the original recipe to the systems powering the next generation of Scoville restaurants.
Michelin-star chef Justin Lim created Scoville with one mission: deliver an unforgettable, high-quality hot chicken experience.
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Lijo Ooroth and Jerin Xavier, the original franchisees, loved Scoville's food so much they knew they had to be part of its future.
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Driven by their shared passion for Scoville and belief in its potential, Lijo and Jerin partnered with Eddie Maalouf, entrepreneur and founder of BAD Marketing, one of America's fastest-growing marketing agencies, and together they acquired the brand. They combined restaurant expertise with powerful brand-building to bring their shared vision for Scoville to life.
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The team rebuilt Scoville from the ground up, staying true to what made the brand stand out: bold flavor and uncompromising quality. Every process was refined and operations were simplified to create a more efficient, consistent, and scalable model, giving franchisees the structure, tools, and support they need to operate with confidence.
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With Bryon Stephens (former President of Marco's Pizza, 1,500+ locations opened) joining the leadership team, Scoville entered its next stage: a stronger franchise platform and more markets preparing to bring the heat.
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Restaurant operators, entrepreneurs, and franchise leaders building the next chapter of Scoville Hot Chicken together.
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